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Writer's pictureALIF Consulting

Microsoft Partner New Benefits

Updated: Aug 28

Are you a Microsoft partner looking to take your business to new heights? Look no further. This comprehensive guide will unveil exclusive packages designed to maximize your success as a Microsoft partner. From strategic planning to sales enablement, we have got you covered.

As a Microsoft partner, you already know the immense benefits it brings to your business. But are you truly leveraging all the tools and resources at your disposal? Our guide will walk you through maximizing your Microsoft partner benefits, helping you unlock untapped opportunities and drive growth.

Whether you are a start-up or an established enterprise, our exclusive packages offer solutions tailored to your specific needs. With our expert guidance, you will discover how to optimize your marketing strategies, expand your customer base, and achieve greater profitability. From training programs to technical support, our packages provide the comprehensive assistance you need to stay ahead of the competition.

Get ready to unlock the full potential of your Microsoft partnership. Let's embark on a journey to business success together.

 

Understanding the Value of Microsoft Partner Benefits

As a Microsoft partner, you have access to a vast array of benefits that can significantly enhance your business operations and drive growth. These benefits are designed to support your success, providing you with the tools, resources, and expertise needed to thrive in the ever-evolving technology landscape.

At the heart of these benefits lies the recognition that your partnership with Microsoft is a strategic investment, one that can unlock tremendous opportunities for your organization. By leveraging the Microsoft ecosystem, you can tap into a vast customer base, gain access to cutting-edge technologies, and position yourself as a trusted advisor to your clients.

Moreover, the Microsoft partner program is structured to reward your commitment and performance. As you progress through the different tiers of the program, you'll unlock increasingly valuable benefits, from technical support and training to marketing assistance and sales enablement. This tiered approach ensures that you receive the tailored support you need, whether you're a start-up or an established enterprise.

 

New Microsoft Partner Benefits

The Microsoft partner program offers a comprehensive suite of benefits that cater to the diverse needs of its partners. These benefits can be broadly categorized into three main types: Partner Launch Benefits, Partner Success Core Benefits, and Partner Success Expanded Benefits.

Each of these benefit types is designed to address specific challenges and goals, providing you with the resources and support you need to succeed. By understanding the nuances of these benefits, you can strategically align them with your business objectives and maximize the impact on your operations.

As you delve deeper into the Microsoft partner ecosystem, you'll discover that the program also offers Solution Partner Designations and Specializations, which further enhance your capabilities and differentiate your offerings in the market. These specialized designations and certifications demonstrate your expertise and commitment to delivering exceptional solutions to your clients.

 


New Partner Benefits

Partner Launch Benefits

The Partner Launch Benefits are designed to provide the foundational support needed to kickstart your Microsoft partnership. These benefits are geared towards helping you establish a solid foundation, familiarize yourself with the program, and gain the necessary knowledge and tools to succeed.

One of the key components of the Partner Launch Benefits is the Microsoft Partner Network (Microsoft AI Cloud Partner Program) membership. This membership grants you access to a wealth of resources, including technical documentation, sales and marketing materials, and training programs. Additionally, you'll receive a Microsoft Partner ID, which serves as your unique identifier within the ecosystem and unlocks access to various partner-exclusive offerings.

Another important aspect of the Partner Launch Benefits is the Microsoft Action Pack Subscription. This subscription provides a comprehensive suite of Microsoft software licenses, enabling you to test, develop, and demonstrate your solutions to potential customers. By leveraging these resources, you can quickly build your expertise and showcase your capabilities to the market. The cost of this package is $345 USD.

 

The Partner Launch Benefits Package includes

  • Limited Azure credits for experimentation.

  • Primary access to Microsoft 365.

  • Fundamental technical support.

  • Eligibility for specific training and certifications.

  • Access to Visual Studio Professional for one user.

  • Dynamics 365 Business Central Premium for four users.

  • Power BI Premium for four users.

  • Project Online - Project Plan 5 for one user.

  • Visio Online - Visio Plan 2 for one user.

  • Marketing benefits like Digital Marketing Content OnDemand and Geo Expansion Readiness Assessment1.

 

Partner Success Core Benefits

As you progress through your Microsoft partnership, the Partner Success Core Benefits become available. These benefits are designed to support your ongoing growth and help you navigate the complexities of the technology landscape.

One of the standout features of the Partner Success Core Benefits is the technical support and advisory services. Through this program, you'll have access to a team of Microsoft experts who can provide guidance on technical issues, help you troubleshoot challenges, and offer insights on best practices. This invaluable support can be a game-changer, especially when tackling complex technical problems or exploring new technologies.

Another key aspect of the Partner Success Core Benefits is the sales and marketing assistance. This includes access to co-branded marketing materials, joint lead generation programs, and sales enablement tools. By leveraging these resources, you can effectively promote your offerings, reach new customers, and drive sales. The Microsoft partner program understands that marketing and sales are critical components of your business success and provides the necessary support to help you excel in these areas. The Cost for this package is $895 USD.


Partner Success Core Benefits

Partner Success Core benefits package includes

  • Increased Azure credits for development and testing.

  • Expanded access to Microsoft 365.

  • Enhanced technical support.

  • Eligibility for advanced training and certifications.

  • Access to marketing and sales resources.

  • Additional Visual Studio Professional subscriptions.

  • Dynamics 365 Sales Enterprise for four users.

  • Priority access to technical advisory hours.

  • Access to Microsoft 365 Business Premium for five users2.

 

Partner Success Expanded Benefits

As you continue to grow and expand your Microsoft partnership, the Partner Success Expanded Benefits come into play. These benefits are designed to provide you with even more comprehensive support, allowing you to unlock new levels of success.

One of the standout features of the Partner Success Expanded Benefits is the access to dedicated account management. This means you'll be assigned a Microsoft account manager to work closely with you to understand your business goals, identify opportunities, and provide strategic guidance. This personalized attention can be invaluable, allowing you to tap into Microsoft's expertise and resources to drive your growth.

The enhanced training and certification programs are another key aspect of the Partner Success Expanded Benefits. These programs are designed to help you and your team deepen your expertise in Microsoft technologies, ensuring you can deliver exceptional solutions to your clients. From technical training to sales and marketing certification, these offerings empower you to stay ahead of the curve and maintain a competitive edge. The Cost for this package is $3995 USD.


Partner Success Expanded Benefits

Partner Success Expanded Benefits Package includes

  • Substantial Azure credits for production workloads.

  • Extensive access to Microsoft 365 and other software.

  • Priority technical support and dedicated account management.

  • Access to advanced marketing and sales resources.

  • Eligibility for exclusive partner programs.

  • Higher-level Dynamics 365 licenses.

  • Access to Azure OpenAI Service and Azure Cognitive Services.

  • Comprehensive technical advisory hours.

  • Enhanced marketing benefits to accelerate time to market and generate leads

 

Solution Partner Designations

As you navigate the Microsoft partner ecosystem, you'll have the opportunity to earn the Solution Partner designation. These designations are a recognition of your expertise and capabilities in specific technology areas, and they can significantly enhance your credibility and positioning in the market.

The Solution Partner Designations cover various Microsoft technologies, from cloud computing and data analytics to modern workplace and security. By earning these designations, you demonstrate to your clients that you possess the necessary skills and knowledge to deliver high-quality solutions that meet their unique needs.

Attaining these designations requires a commitment to ongoing training, certification, and customer success. However, the benefits of doing so are substantial. You will gain access to additional partner-exclusive resources and support and be able to differentiate your offerings and stand out from the competition. This can lead to increased customer trust, higher win rates, and greater business success.

 

Specializations

In addition to the Solution Partner Designations, the Microsoft partner program also offers Specializations. These Specializations are designed to further showcase your expertise and depth of knowledge in specific technology areas or industry verticals.

By earning Specializations, you demonstrate to your clients that you possess a unique set of skills and capabilities that set you apart from other partners. This can be particularly valuable in highly competitive or niche markets, where your specialized expertise can be a key differentiator.

Earning a Specialization typically involves meeting a set of rigorous requirements, such as completing training, passing certifications, and demonstrating a track record of successful customer engagements. Once you've earned a Specialization, you'll access additional benefits, including co-selling opportunities, targeted marketing support, and exclusive sales and technical resources.


What's Next for Action Pack Holders?

The Microsoft Action Pack will no longer be available for purchase or renewal after January 21, 2025. Microsoft recommends upgrading to the Partner Success Core Benefits or Partner Success Expanded Benefits packages if you currently have an Action Pack. These packages offer a wider range of benefits, including access to in-demand products like Microsoft Copilot, Microsoft GitHub, and Defender for Endpoint. By upgrading, you can continue to receive support, leverage the latest cloud and AI technologies, and deepen your partnership with Microsoft.



Conclusion

As a Microsoft partner, you have access to a wealth of benefits that can propel your business to new heights. From the foundational Partner Launch Benefits to the comprehensive Partner Success Expanded Benefits, the Microsoft partner program is designed to support your growth and help you unlock untapped opportunities.

By leveraging the Solution Partner Designations and Specializations, you can further differentiate your offerings and demonstrate your expertise to your clients. This not only enhances your credibility but also opens the door to new sales and partnership opportunities.

Remember, the key to maximizing your Microsoft partner benefits is to take a strategic and proactive approach. Continuously assess your business goals, identify the benefits that align with your priorities, and work closely with your Microsoft account team to develop a tailored plan for success.

Embrace the power of the Microsoft partner ecosystem and unlock the full potential of your business. With the right strategy and the support of Microsoft, you can achieve greater profitability, expand your customer base, and solidify your position as a trusted technology partner.

 

 

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