Microsoft’s updated AI Cloud Partner Program offers robust benefits packages to cater to partners at various growth stages. These packages ensure partners remain competitive and innovative by providing cutting-edge tools and support.
New Benefits Packages Overview
In January last year, Microsoft introduced three different benefits packages: Partner Launch Benefits, Partner Success Core Benefits, and Partner Success Expanded Benefits. These new Benefit packages are specifically created to meet the diverse requirements of Microsoft partners at varying growth levels and are intended to advance your business to the next stage. They supplement the existing core and expanded benefits for Solutions Partner and ISV Success partners.
Partner Launch Benefits
The partner Launch Benefits valued at over $13,000, is tailored for emerging partners and provides essential resources to kickstart business growth. It is specifically designed for new and emerging partners and offers essential resources to help kickstart their business growth. The package includes foundational tools and support necessary for partners to establish their business, develop their initial solutions, and start engaging with customers effectively.
Partner Success Core Benefits
The Partner Success Core Benefits worth over $62,000, is ideal for established partners looking to enhance their operations and service offerings. This package is tailored for established partners looking to enhance their operations and service offerings. It provides more advanced tools and support to help partners optimize their business processes, improve service delivery, and increase customer satisfaction.
Partner Success Expanded Benefits
The most comprehensive package, valued at over $390,000, is designed for advanced partners aiming to significantly scale their businesses. The Partner Success Expanded Benefits include high-value tools such as Copilot for Microsoft 365 and Microsoft Defender for Endpoint. This package is designed for partners who are ready to significantly scale their businesses. It includes high-value tools and services to support large-scale operations, advanced security measures, and the development of innovative solutions.
New Product Licenses Starting January 2025
Beginning January 22, 2025, Microsoft will add more than 20 new product licenses to these packages. Highlights include:
Microsoft Copilot: Innovative tools to enhance productivity.
Microsoft Defender for Endpoint: Advanced security solutions.
Microsoft GitHub: Essential for development and collaboration.
These additions ensure partners have access to the latest technology to meet their clients’ evolving needs.
Transition from Legacy Benefits
To align with the latest offerings, Microsoft will phase out legacy benefits like the Microsoft Action Pack, Learning Action Pack, and legacy silver/gold benefits starting January 22, 2025. Partners who purchase or renew these legacy packages before this date will continue to use their benefits for 12 months from the purchase/renewal date. Partners with an active legacy silver/gold status as of January 21, 2025, will be eligible for the FY25 CSP incentive term, running from January 22, 2025, to September 30, 2025.
Advantages of the Updated Benefits
Hands-On Experience
Partners gain practical experience with the latest technology, enhancing their service capabilities. This experience is crucial for staying ahead in the tech industry, allowing partners to better understand and implement cutting-edge solutions for their clients.
Accelerated Growth
Modern software licenses and personalized support help partners grow efficiently. The inclusion of advanced tools like Microsoft 365 Business Premium and Power BI Premium enables partners to offer high-value services, driving business growth and customer satisfaction.
Continual Updates
Regular updates ensure access to the latest benefits, keeping partners ahead of the curve. Microsoft’s commitment to evolving these packages means partners always have the newest tools and resources at their disposal, helping them stay competitive in a rapidly changing market.
Cost Savings
The packages are priced significantly lower than their total retail value, allowing partners to allocate more resources to customer service. This cost-efficiency enables partners to invest in other areas of their business, such as marketing, training, and customer support.
Customized Fit
Partners can choose from progressively robust packages to best meet their business needs. Whether a partner is just starting or looking to expand significantly, there’s a package designed to provide the right level of support and resources.
Recommendations for Transition
Partners currently using the Microsoft Action Pack or Learning Action Pack should consider upgrading to the Partner Success Core or Expanded Benefits packages based on their organizational size and needs. Those with legacy silver or gold benefits are encouraged to transition to the Partner Success Expanded Benefits package for a comprehensive set of tools and support.
Strengthening Partnerships
In addition to the benefits packages, partners can pursue Solutions Partner designations to enhance their market presence and technical capabilities. These designations offer tailored benefits, co-sell opportunities, and customer-facing badging, helping partners stand out in the competitive landscape.
Conclusion
Microsoft’s commitment to evolving its partner benefits ensures partners can continuously grow and adapt to changing market demands. By transitioning to the updated benefits packages, partners gain access to the latest innovations and support necessary for long-term success.
Frequently Asked Questions (FAQ)
1. How does Microsoft introduce the new benefits packages?
Microsoft has introduced three new benefits packages:
Partner Launch Benefits: Valued at over $13,000, designed for new and emerging partners to kickstart business growth.
Partner Success Core Benefits: Valued at over $62,000, tailored for established partners to enhance operations and service offerings.
Partner Success Expanded Benefits: Valued at over $390,000, aimed at advanced partners seeking significant business scaling.
2. What do the Partner Launch Benefits include?
The Partner Launch Benefits package provides foundational tools and support for emerging partners, including essential resources to establish and grow their business, develop initial solutions, and engage with customers effectively.
3. What advantages does the Partner Success Core Benefits package offer?
This package offers advanced tools and support to help established partners optimize their business processes, improve service delivery, and increase customer satisfaction. It is ideal for partners looking to enhance their operations and service offerings.
4. What can partners expect from the Partner Success Expanded Benefits package?
The most comprehensive package includes high-value tools like Copilot for Microsoft 365 and Microsoft Defender for Endpoint. It supports large-scale operations, advanced security measures, and innovative solution development for advanced partners.
5. What new product licenses will be added starting January 2025?
Beginning January 22, 2025, more than 20 new product licenses will be added, including:
Microsoft Copilot: Innovative tools for productivity enhancement.
Microsoft Defender for Endpoint: Advanced security solutions.
Microsoft GitHub: Essential for development and collaboration.
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